COMING SOON
Eric Brown is writing the book on the MSP myth.
What managed service providers get wrong, why the industry keeps racing to the bottom, and how it can be done differently. Sign up for launch updates, plus IT Audit Labs’ ongoing thought leadership on cybersecurity and AI.
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What you’ll get
One signup, three streams of IT Audit Labs thinking
- Working TItle: The MSP Myth
Why the managed service model rewards mediocrity — and what replaces it.
The race to the bottom isn't an accident. It's the business model.
Eric Brown’s upcoming book, The MSP Myth, takes on what most managed service providers get wrong: a pricing model built to compete on cost instead of outcomes, and a client stuck footing the bill for it. Drawing on IT Audit Labs’ work auditing, remediating, and running technology for organizations who’ve lived through that model, the book lays out how it can be done differently. Release date to be announced — subscribers hear first.
The AUthor
Eric Brown, Managing Director at IT Audit Labs
Eric leads IT Audit Labs’ vCISO and vCIO work, gravitating toward the harder problem: turning organizational chaos into working strategy and technical controls. He spends his days as a strategic technical voice inside client leadership teams — removing roadblocks, empowering technical teams, and translating security into decisions executives can actually make. This book turns that same lens on the industry he’s spent his career inside — what the standard MSP model gets wrong, and what running technology well actually looks like.